24 Hour Line: 020 3746 3803

2021 Strategy

Our strategy will shape our work in 2021. It reflects our views on the challenges our community is facing and our vision for change. The strategy describes the role we will play in leading and supporting hospitals and public health institutions in providing fresh Kosher meals for Jewish patients and training for staff who are delivering our service. 

Our strategy is supported by an annual operational plan which sets out the detailed work plan in support of our four key goals. It describes the activity we will undertake, the outputs we plan to deliver but importantly how we will assess and measure the impact of our work. Our annual plan will be agile and responsive to the external environment and we will continually assess our work, its relevance to the sector and the need to develop new services as the demand and external environment dictates. 

Organisation Details  

Charity Name: Bedside Kosher  

Address: 77 Heron Drive, London, N4 2FS  

Telephone number: 020 3 746 3803 

E-Mail: info@bedsidekosher.co.uk  

Website: www.bedsidekosher.co.uk  

Legal status: Registered Charity  

Charity Reg. No: 1191280 

Our strategic goals 

Four strategic goals will determine our programmes of work over the next three years. Our commitment to embedding impact practice in our work will provide a framework by which we can judge our success in their delivery. Each goal is supported by a series of outcomes which specifies the changes we want to see, our priorities for the next three years and how we will achieve them.  Our strategy is underpinned by our Vision Mission and Values which drives all that we do. 

How our strategy was developed 

Over the last year, we have asked the Jewish community to tell us about the challenges they face with regard to receiving Kosher meals during their stay in hospital. We have extensively assessed the current offering, which currently only consists of one Charity offering Frozen food service. We have compiled case studies of patients who were also given incorrect food, due to lack of staff awareness on the laws of Kashrut. We are working closely with NHS Trusts and community leaders to improve the overall offering of food options that are suitable for consumption under Jewish law.

There is a clear and urgent need to improve the quality of hospital Kosher food for Jewish patients and visitors, to make it healthier and more sustainable.  

Unappealing food leads to higher levels of malnutrition and waste. Better hospital food leads to shorter hospital stays and healthier, happier patients and staff. 

Incorrect food being offered to Jewish patients can be incredibly damaging to their mental health and can spiritually scar them for the rest of their life. 

All of this information has helped steer the work of our staff produce this plan for our future. 

Our Goals 

In order to work towards our Vision, Mission & Values, the following strategic goals will underpin everything we do until 2023. 

  •  Goal 1: To provide free fresh kosher meals, snacks and religious meals to Jewish patients,  and their visitors, during their stay in hospital. 
  • Goal 2: To provide Kashrut training to public health staff, including senior directorate, in line with Jewish law. 
  • Goal 3: To campaign for a better Kosher food offered through the NHS, and challenge hospitals to update their current frozen food offering to a variety of fresh, nutritious meals. 
  • Goal 4: To offer volunteering opportunities to the Jewish community and actively involve them in delivering our service, where hospitals do not provide our meals, but where there is still a need for our service.  

Goal 1: To provide free fresh kosher meals, snacks and religious meals to Jewish patients, and their visitors, during their stay in hospital. 

We will achieve this by: 

  • Having a fully operational hub to accept daily orders, prepare meals, update patients, take  amendment requests, package food, label appropriately and answer queries every day (except during Shabbat and religious holidays) 
  • Implementing systems in order to document requests, feedback, donations, and complaints 
  • Recruiting volunteers to cook Kosher meals based on our menu and deliver our service to hospitals in response to requests.  
  • Developing a varied Kosher menu and work with hospital dieticians on suitable options for  Jewish patients, including special foods for those who require meals in line with the IDDSI  framework. 
  • Opening up a hub in more locations to make our service more efficient by delivering meals quicker to different parts of the South East.
  • Expand our service to other areas of high Jewish populations (i.e Manchester, Leeds,  Gateshead) 
  • Operate a 24/7 telephone line for new requests. 
  • Creating a fundraising strategy in order to continue our service. 
  • Implementing policies and procedures to ensure we are complying with all necessary regulations. 

We will measure our success by: 

  • Sending out feedback forms with each meal, and monitoring our performance, as well as responding to feedback received. 
  • Tracking the number of meals that are sent out each day. 
  • Speaking with health care officials within the hospitals that we serve on feedback relating to our service. 
  • Opening up income streams and successfully fundraise to cover our costs and allow us to grow. 
  • Number of volunteers recruited by the end of year 1 

Goal 2: To provide Kashrut training to public health staff, including senior directorate, in line with  Jewish law. 

We will achieve this by: 

  • Offering free face-to-face or online training sessions to cover technical, regulatory and national Kosher requirements and their practical implementation. 
  • Partnering with UK Kosher food authorities to ensure our training is current and up to date. 
  • Giving clear instructions on how to prepare and handle our food in line with Kosher laws. 
  • Providing instructions for any queries in relation to heating and handling, and who to contact within the hospital, as well as our numbers for organisation. 

We will measure our success by: 

  • Monitoring the number of complaints from Jewish patients and lowering the number of complaints from previous levels recorded. 
  • Receiving feedback from NHS staff.

Goal 3: To campaign for a better Kosher food offered through the NHS, and challenge hospitals to update their current frozen food offering to a variety of fresh, nutritious meals. 

We will achieve this by: 

  • Discussing the current offering with NHS trusts who have been providing defrosted-only  Kosher food to patients and asking them to look at alternative suppliers including Bedside  Kosher (via Hermolis & Co) to supply daily fresh kosher food and snacks – without increasing their expenditure. 
  • By NHS hospitals offering suitable breakfasts, milk, hot drinks, religious meals and fresh meals – currently not available in any NHS hospital nationwide. 
  • Working with the hospital food review 2020 committee on the current Kosher and cultural meal offering, and to offer our expertise including and implementing recommendations alongside theirs, for hospitals in relation to Jewish patients. 
  • Advocating strongly on behalf of the Jewish community on the importance of keeping Kosher laws whilst in hospital and having a more varied menu to choose from. 

We will measure our success by: 

  • The number of hospitals who sign up for a full service of Fresh Kosher food deliveries,  managed and subsidised by Bedside Kosher. 
  • The number of hospitals who offer Fresh food and eliminate the need for patients to request meals via our volunteer-led delivery services. 
  • Reducing the number of complaints Trusts receive from Jewish patients in relation to the current Kosher food offering. 

Goal 4: To offer volunteering opportunities to the Jewish community and actively involve them in delivering our service, where hospitals do not provide our meals, but where there is still a need for our service. 

We will achieve this by: 

  • Developing our volunteering team to manage volunteers, recruit people and to manage them effectively and in-line with our Volunteering policy. 
  • Offering training to volunteers in order to deliver our service effectively and efficiently. 
  • Involving Bedside Kosher in communal days, partnering with corporate companies for CSR  days, parenting with other communal charities, and building longer-term relationships with them. 
  • Offering different types of volunteering activities to keep our costs down. 
  • Working with synagogues and communal bodies to partner for mutual benefitting the Jewish community in Britain.

We will measure our success by: 

  • The number of volunteers signed up to our service after year 1. 
  • ROI from involvement in communal activities. 
  • Feedback from communal leaders and representatives. 
  • The cost of our service reducing due to volunteers being involved in work areas that will cost us to maintain. 
  • Having a regular presence in the community newspapers. 
  • Being recognised by the community as the leaders within our field. 

Our Values 

  • In order to work towards our Vision, Mission & Values, the following Bedside Kosher strives to make a positive impact through the service we deliver, and provide excellent quality kosher meals, monitoring our service rigorously. Bedside Kosher’s ethos is firmly entrenched in responding appropriately to need. 
  • Responsiveness – We are open to new ideas, embrace change, and respond to the needs of the Jewish community, striving to include disadvantaged individuals. And, in particular, we view all beneficiaries as individuals with different needs and expectations and ensure that we maintain the “personal touch” in all our work. 
  • Accountability – We take personal responsibility for using our service efficiently, achieving measurable results, and being accountable to supporters, partners and, most of all,  beneficiaries.  
  • Ambition – We are demanding of ourselves and our colleagues, set high goals and are committed to improving the quality of everything we do for our beneficiaries.
  • Collaboration – We respect and value each other, and work with communal partners to make a positive impact within the UK Jewish community.  
  • Integrity – We aspire to live the highest standards of personal honesty and behaviour; we never compromise our reputation and always act in the best interests of our beneficiaries.  
  • Sustainability – We are mindful of the environmental and ecological impact of our work and,  in particular, the food we cook with and its impact on people.
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